Univision Deportes Rebrand

During the draw for World Cup 2014, millions of Americans witnessed the launch of Univision’s new brand identity. This sleek visualization of realtime graphics, opens and transitions for five keystone shows, as well as freshly styled logos help set Univision Deportes apart from all other Spanish-language networks in the national sports market.

Prior to the launch, Univision Deportes productions were segmented and disjointed with the stark contrast in looks for the various shows broadcast throughout the day.

Days later, Univision’s production of the Liga MX Final cemented their place as the standard bearers in modern sports graphics. Powered by live, interfaced data and custom software, Univision showcased the best of Mexican soccer with the latest in modern broadcasting technology.